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In store & online | Ends Aug 22

As low as 2 for $20

Select shampoo & conditioner duos up to 40% off reg price.

In store & online | Ends Aug 22

25% off select skin & suncare

Back to school faves on sale. Math we love.

In store & online

Explore so much newness

Including amika’s new Protector Collection, only at Ulta.

Deals for you

12 items

SACHEU Peel Off Lip Liner STAY-N

17 colors

Sale

SACHEU

Peel Off Lip Liner STAY-N

4.4(5035)

Free Gift with purchase

Shark Beauty FlexStyle Air Styling & Drying System

Sale

Shark Beauty

FlexStyle Air Styling & Drying System

4.2(2689)

ULTA Beauty Collection Eyeshadow Singles

40 colors

Sale

ULTA Beauty Collection

Eyeshadow Singles

4.2(2838)

Avène Cicalfate+ Restorative Protective Cream

2 sizes

Sale

Avène

Cicalfate+ Restorative Protective Cream

4.2(1118)

Glow back to school

Back to school guide

Find picks that fit your vibe, your budget, your routine and your schedule.

Be set for school

Curated kits at great values.

Body care routine

100% recommend. No notes.

Hair care routine

A+ picks for a top-class look.

Today's deals

Online only

Free 16 PC gift

with select $90 online purchase. Choose from 3.

Online only

Free gift

with select $100 purchase.

App only

2 for $48

select Redken. Get the app to shop this offer thru Aug 16.

App only

Early access

Get the app to shop new Tarte thru Aug 15.

App only

Up to 30% off

select hair tools. Get the app to shop this offer thru Aug 15.

In store & online

BOGO free

Mix & match select lip products thru Aug 22.

In-store only experiences

Come see us!

Beauty services

Experience pro services for hair, brows, makeup & more.

Beauty events near you

Join us in-store for can’t-miss events.

Birthdays happen here

Book the beauty party of your dreams.

Only at Ulta

Billie Eilish

Eilish Intense Eau de Parfum

Shark Beauty

Strawberry Matcha Collection

DRMTLGY

Retinol Body Lotion Firming and Smoothing Moisturizer

SOSHE BEAUTY

Wearable shades designed to enhance your natural features.

On your radar

Happy, healthy scalp

A routine to support your strong, healthy hair journey.

Must-have moisturizers

From TULA, First Aid Beauty, TATCHA & more.

The art of fragrance

Trending scents that smell as bold as they look.

You’re glowing

Discover new blush, bronzer & highlighters from Charlotte Tilbury, Morphe & more.

We think you'll like

12 items

Benefit Cosmetics 24-HR Brow Setter Clear Brow Gel with Lamination Effect

2 sizes

Benefit Cosmetics

24-HR Brow Setter Clear Brow Gel with Lamination Effect

4.5(2961)

$16.00 - $28.00

Urban Decay Cosmetics 24/7 Glide-On Waterproof Eyeliner Pencil

30 colors

Urban Decay Cosmetics

24/7 Glide-On Waterproof Eyeliner Pencil

4.5(20172)

$23.00

OLAPLEX No.7 Bonding Hair Oil

2 sizes

OLAPLEX

No.7 Bonding Hair Oil

4.5(1081)

$32.00 - $56.00

Redken All Soft Shampoo For Dry, Brittle Hair

4 sizes

Redken

All Soft Shampoo For Dry, Brittle Hair

4(1631)

$11.00 - $56.00

2 for $38

New for you

12 items

Sol de Janeiro Limited Edition Leite Néctar Hair & Body Perfume Mist

New

Sol de Janeiro

Limited Edition Leite Néctar Hair & Body Perfume Mist

4.4(87)

$26.00

Free Gift with purchase

+1 offers

Saltair Multi-Lipid Replenishing Body Butter

8 scents

New

Saltair

Multi-Lipid Replenishing Body Butter

4.6(523)

$22.00

MEGAN THEE STALLION Hot Girl Summer Limited Edition Eau de Parfum

2 sizes

New

MEGAN THEE STALLION

Hot Girl Summer Limited Edition Eau de Parfum

4(440)

$29.00 - $84.00

Ariana Grande Cloud Aurora Eau de Parfum

2 sizes

New

Ariana Grande

Cloud Aurora Eau de Parfum

4.6(80)

$54.00 - $75.00

Free Gift with purchase

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