Free standard shipping on any $35 purchase
Makeup & Nails on Sale
New in Makeup & Nails
Luxury Makeup
Ulta Beauty Collection
Makeup & Nail Gifts
Travel Size & Mini
Foundation Quiz
Mascara & Lash Quiz
Black-Owned & Founded
Makeup Guides
Milk Makeup
New! Hydro Grip Hydrating Makeup Primer with Hyaluronic Acid + Niacinamide
Skin Care on Sale
New in Skin Care
Luxury Skin Care
HSA/FSA Eligible
Dermatologist Recommended
Korean Skincare
Skin Care Gifts
Skin Care Quiz
Skin Care Guides
RODAN+FIELDS
New & exclusive! Active Hydration Serum & Redefine Multi-Function Eye Cream
Hair Care on Sale
New in Hair Care
Hair Care Gifts
Hair Quiz
Hair Analysis
Hair Style Try-On
Hair Care Guides
#EverythingShower
Head-to-toe beauty essentials for those YOU days.
Fragrance on Sale
New in Fragrance
Luxury Fragrance
Fragrance Finder
Fragrance Crush
Fragrance Crush | Dior
J'adore Eau de Parfum, J'adore L'or & J'adore Parfum D'eau
Body Care on Sale
New in Body Care
Body Care Gifts
Body Care Guides
Sol de Janeiro
New! Cheirosa 87 Hair & Body Perfume Mist
Wellness on Sale
New in Wellness
Tools & Brushes on Sale
New in Tools & Brushes
Tool & Brush Gifts
Hair Tools Guide
BaBylissPRO
New & exclusive! Nano Titanium Extra-Long Thermal Round Brush & Nano Titanium Vented Blow-Dry Paddle Brush
Gift Cards
Current Ad
Mother's Day Gift Guide
Conscious Beauty
SPARKED at Ulta Beauty
Makeup & Nails
Skin Care
Hair
Tools & Brushes
Fragrance
Body Care
Wellness
Men
Gifts
The brightest up and coming brands
Sale
Buy More Save More
Gifts with Purchase
Coupons
Celebrating our diverse communities
Hair Services
Waxing & Brows
Makeup & Lashes
Skin Services
Ear Piercing
Store Events
The following text field filters the results for suggestions as you type. Use Tab to access the results
NEW
You've never seen natural, full coverage like this.
ICONIC EYES
Waterproof all-day wear meets tattoo-bold pigment.
NEW FORMULA
Iconic all-day transfer-proof wear, evolved for extreme comfort.
$
Online only
