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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Madison Reed Bonding Time Bond Building Treatment is an all-in-one leave-in treatment that strengthens hair, repairs damage, and protects your color.
Benefits
- Professional-strength all-in-one leave-in treatment
- Strengthens and repairs damaged hair
- Protects color from fading
- Reduces breakage by 71% after just one use*
- Developed with licensed colorists
- The first bond-building treatment formulated to protect your color
- Bond Building Technology goes deep into your hair’s cortex to create new bonds
- Black Spruce Extract protects color from fading
- Helps remedy damage from coloring, bleaching, highlighting, heat-styling, chemical processing and more
- Leaves hair stronger, visibly healthier and gorgeously glossy
- For all hair types and textures
- Free of sulfates, parabens, phthalates, gluten, and titanium dioxide
- Cruelty Free and Leaping Bunny certified
- *Based on results from an independent test, measured after one application on bleached hair.
Key Ingredients
- Black Spruce Extract contains a powerful antioxidant that defends hair color against the top four elements that cause fading – sun, water, heat, and harsh detergents
Formulated Without
- Sulfates
- SLS
- Ammonia
- Parabens
- PPD
- Resorcinol
- Gluten
- Phthalates
- Titanium Dioxide
Apply 2-4 pumps of Bonding Time to clean, towel-dried hair from roots to ends. Use a comb, brush or your fingers to evenly distribute the serum throughout your hair. Bonding Time provides heat protection from styling tools, so use alone or layer in additional products. Style as usual.
Bonding Time can be used every time you shampoo your hair, although you will see - and feel - benefits after just one use!
Water/Aqua/Eau, Glycerin, Picea Mariana Bark Extract, Panthenol, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Hydroxyethylcellulose, Cetrimonium Chloride, Polyquaternium-10, Polyquaternium-7, Caprylyl/capryl Glucoside, Citric Acid, Potassium Sorbate, Tartaric Acid, Disodium EDTA, Disodium Phosphate, Polysorbate 60, Benzyl Alcohol, Sodium Phosphate, Phenoxyethanol, Sodium Benzoate, Fragrance/Parfum, Benzyl Benzoate, Linalool.
Free gift with purchase
Free gift with purchase
Online only free surprise sample pack with select skin and hair care purchases. Totally Free, Totally Fun! (valid thru 4/25/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Questions
Ask a QuestionQ&A
Showing 2 out of 2 Questions
- Q
What does this smell like? Floral? Fruity? Herbal? Like coconut? Something else? Is the scent strong? Does it dissipate or can you still smell it a few hours later?
- Asked by crystal
- Official Answer By Madison Reed - SyndicationHello! This product's scent is based on our signature scent which is Orange Blossom, Sage, and Cucumber. It will leave hair lightly scented.Was this answer helpful to you
- Q
Is this for type 2c hair and will it help after bleaching hair? I do use the Madison Reed gloss and have my hair color appts (including bleaching) at Ulta.
- Asked by PetiteP
- Official Answer By Madison Reed - SyndicationHello, unfortunately, we are unable to view the product that your question is in reference to. However, we can recommend our Bonding Time product to help strengthen the hair, which is helpful after bleaching services.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
MIRACLE In a BOTTLE
Where to start with what I like regarding this product??? Well it is without a shadow of a doubt the best bond building treatment I have used & due to hair thinning I have used most of them. The texture of this product is perfect for smoothing into the hair strands, a little goes a long way with ...
Most Helpful Critical Review
Not Helping
I've used the Bonding Treatment about 10 times now and I don't like the results. The first time I used it, I used 2 pumps because my hair is only about shoulder-length. Putting it in my hair made my hair feel heavy and sticky. I hoped that would go away as a dried it, but it still weighed it down un...
109 results
Must for fine, damaged hair
Reviewed at
Love it. I think people who don't, have used too much. One pump does it for my fine, mid-length hair
One time use and I love it
Reviewed at
I am impressed with this product. I used it right after I dyed my hair and my hair was super shiny and soft. No regrets. Can't wait to see what it does to my hair after routine use.
Great product!
Reviewed at
Although I haven't colored my hair yet, it did a fabulous job on my hair. It brought back the shine. It took away the frizz, and the feel of my hair was awesome. I used it after shampooing and conditioning my hair. It was towel dried,I use two pumps which I ran through my hair with my hands. Then I finished combing it through and then I styled my hair with the blow dryer. I could feel the strength in each of my hair fibers, sounds kind of hokey, but it's true. It changed the way my hair felt just wish it would last more than one shampoo. I will buy again. Once I color my hair I'm sure it will do a wonderful job!
Wonderful results
Reviewed at
I think I just found my new leave in conditioner!!!!!!! It makes my hair feel so soft and manageable. Color looks great too
Use daily
Reviewed at
I use this daily when I style my hair. Love the feel
