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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
Use IT Brushes For ULTA Brush Bath Purifying Solid Brush Cleanser on the days your makeup brushes and sponges look like they could use a deeper clean. This instant makeup, dirt and oil eliminator works to deliver a thorough clean after just one use while still being gentle on your beauty tools!
Benefits
- Solid purifying makeup brush cleanser delivers a deep yet gentle clean of your beauty tools for better performance
- Instantly dissolves stubborn makeup, dirt and oil for a more even makeup application post use
- Makeup brushes and sponges look and feel like new after use; brush hairs won't shed
- Fragrance free and also free of parabens, sulfates and phthalates
- Cleans approximately 35 brushes
Features
- 100% found product easy to use*
- 98% found product thoroughly cleansed brushes**
- *Results based on a 5-day consumer study
- **Results based on a 10-day consumer study
- Brushes not included
For makeup brushes, add just a few drops of water to the brush, being careful to only wet the brush hairs. If using a makeup sponge, add more water. Next, gently swirl your beauty tool of choice into the cleanser to achieve a makeup, dirt and oil-removing lather. Gently rinse with water.
Use a tissue to blot excess moisture from your makeup brush or your hand to squeeze excess moisture out of your makeup sponge.
For best results, allow Brush Bath Purifying Solid Brush Cleanser to fully dry before storing in a cool, dry place.
Sodium Palmate, Sodium Palm Kernelate, Aqua (Water, Eau), Glycerin, Sodium Gluconate, Palm Acid, Sodium Chloride, Palm Kernel Acid; CI 77891 (Titanium Dioxide), CI 17200 (Red 33), CI 10316 (Ext. Yellow 7).
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Free 4 piece set with $50 It Cosmetics and It Brushes for Ulta purchase (valid thru 5/11/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Brush Bath Purifying Solid Brush Cleanser
Learn More About IT!
Deep Cleansing!
Easy Use!
Small, But Mighty!
98% claimed this product thoroughly cleans and purifies!* This small bar and holder fits perfectly on your shelf for easy storage.
*Based on 10-day consumer use study.
Perfect Pair!
Questions
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Reviews
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by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Cleans like no other
This brush cleaner is fantastic. It quickly removes soil from brushes without having to wash over and over again and leaves the brushes looking new. Will definitely purchase again!
Most Helpful Critical Review
Look At The Size Carefully
This product is tiny, and looks like one of those little, free motel soaps. The photos on the website make it seem like a large size brush cleaner. I have yet to try it, so I don't know how well it actually cleans brushes. I feel the price is excessive for the actual size.
431 results
Best brush cleaner I've ever used!!!
I tried 3 brush cleaners on my brushes. The other 2 ran clear, so i thought they were cleaned out. This brush bath got sooo much out that i couldnt even see. Even after 2 other cleanings. 10/10 would recommend
I would buy this product again and again
Love this brush cleanser. Does the job effectively with little to no effort.
Not recommended for bigger brushes
This product works welk to clean brushes but tje barbie too small. I don't recommend it for big blush or powder brush's because as you ise it, yiu slowly see the bar dissolve. Also, they dont really dont fit inthe little box. If yiuvtake it out to use, it gets very slippery. I reccoment this for smaller brushes because it wilk help the bar last longer and its just easier.
Work real well
Work real well..too expensive because it doesn't last very long for such a huge price
Great brush cleaner!
I purchased this to clean my IT brushes and I was amazed at how well it cleaned. My makeup brushes look brand new. Definitely will buy this again and highly recommend.
