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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Briogeo Destined For Density Caffeine + Biotin Peptide Density Shampoo is a lightweight, density-boosting shampoo that encourages nutrient-rich microcirculation to the scalp and roots for fuller, healthier-looking hair.
Benefits
- Formulated with naturally powerful and scientifically proven ingredients for noticeably thicker, fuller-looking hair.
- Provides a gentle cleanse for lightweight and bouncy hair.
- Briogeo NOVA Complex helps stimulate the scalp and strengthen hair to promote hair density for fine and thinning hair.
Key Ingredients
- Energy Complex (Caffeine + CoQ10 + Green Coffee Oil): Stimulates the scalp and delivers antioxidant protection.
- Biotin: Nourishes and strengthens the hair and follicle to support elasticity.
- Copper Peptides: Helps support a healthy hair life cycle.
Research Results
- Up to 3.5X more visible volume* *Compared to baseline in a 16-week study of 29 participants using the four-piece regimen. 100% of subjects showed a visible increase in hair volume after 16 weeks with daily use of the four-piece regimen.
- 96% noticed less hair fallout and shedding after using the four-piece regimen* *Compared to baseline in a 29 participant consumer perception study after 16 weeks of daily use.
- Up to 195% increase in hair density* *Compared to baseline in a 16-week study of 29 participants using the four-piece regimen.
- Apply to wet hair and massage from root to tip, then rinse.
- For best results, pair with Destined for Density Caffeine + Biotin Peptide Density Conditioner and Serum.
Water/Aqua/Eau, Sodium Cocoyl Isethionate*, Lauramidopropyl Betaine*, Glycerin*, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine*, Coffea Arabica (Coffee) Seed Oil*, Copper Tripeptide-34, Panax Ginseng Root Extract*, Biotin, Coconut Acid*, Leuconostoc/Radish Root Ferment Filtrate*, Sodium Methyl Cocoyl Taurate*, Sodium Isethionate, Citric Acid*, Aloe Barbadensis Leaf Juice*, Caffeine, Propanediol*, Lindera Strychnifolia Root Extract*, Tocopheryl Acetate, Ubiquinone*, Glycine, Larix Europaea Wood Extract*, Sodium Metabisulfite, Camellia Sinensis Leaf Extract*, Zinc Chloride, Sodium Hydroxide, Fragrance (Parfum), Caprylhydroxamic Acid*, Benzyl Alcohol
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Free gift with purchase
Free gift with purchase
Online only free surprise sample pack with select skin and hair care purchases. Totally Free, Totally Fun! (valid thru 4/25/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
Can you use this on color treated hair?
- Asked by Susan
- Official Answer By Briogeo - Brand EngageHello! Yes, this product is safe to use on color treated hair as are all of our products.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
- 18Wavy Hair
- 7Straight Hair
Most Helpful Positive Review
IF THIS SHAMPOO MAKES YOUR HAIR STIFF - read this!!
I have very fine hair - but a LOT of it. I was reccomend this shampoo and conditioner line by a dermatologist who is helping me solve my greasy scalp issue. The last few months my scalp couldnt even go 24 hours without needing a wash and looking like it had been dampened with oil. Big Yuck. My fir...
Most Helpful Critical Review
Not the best.. leaves residue on my scalp
I have dry hair and i wanted to try this out to help with thinning that I also have. The product smells great but it leaves my scalp feeling super oily and it feels like a layer of residue is left on my scalp. Super heavy product. I gave it a few chances, I thought I just wasnt rinsing out the produ...
48 results
Did not re-grow hair
Hair Type Wavy Hair
Did not re-grow my hair as it is still thinning.
Good for fine hair
Hair Type Straight Hair
Destined for Density has helped give my fine hair some body. While it is not a drastic difference I do notice my hair is fuller after use and feels clean. Lather is adequate but not rich. Lightly scented. Appears to have reduced shedding too.
Good product
Hair Type Wavy Hair
It doesn't make my thinning hair feel and appear fuller. Just as I had hoped after a couple of months of use.
I would buy this again and again
I love this shampoo. Cleans without stripping, smells great and has definitely helped reduce my hair loss in the shower. I was going through a LOT of stress recently and I swear this stuff made the massive shedding I was dealing with much better.
NOT GOOD FOR DRY FINE HAIR
Hair Type Wavy Hair
I would not recommend. I gave it a try and while it makes your hair feel thicker, it will dry it out so bad where not even conditioner will help. Then it fell out more! I think quai is better. This is just not a good shampoo! Don't waste your money.
