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Summary
Conscious Beauty at Ulta Beauty™
- Clean Ingredients
- Cruelty Free
- Give Back
The ILIA Limitless Lash Mascara is an award-winning clean mascara that lengthens, lifts, and separates with a unique dual-sided wand.
Benefits
- Dual-sided brush - short bristles curl, long bristles separate
- Nourishing, buildable formula
- Safe for sensitive eyes + contact lenses
- Flake and smudge-resistant
- Removes easily with warm water
- Mono-material tube reduces carbon emissions by 46% and waste by up to 20%*
- *Compared to previous packaging, based on Life Cycle Assessment data from Bluebird Climate
Key Ingredients
- Arginine + Biotin - Lash care heroes that help fortify + strengthen for healthier-looking lashes
- Organic Shea Butter - Weightlessly conditions + adds a soft, flexible feel
- Ethically Sourced Beeswax - Nourishes + defines without clumping
Research Results
- 100% said it lifts, separates, and defines lashes*
- 97% said it doesn't smudge, flake, or crumble**
- 95% said lashes look longer*
- 91% said it nourishes and fortifies lashes***
- In a clinical study of 42 people after 2 weeks () and immediately (). In a 2-week study of 32 people ()
For extra lift, use an eyelash curler before applying. Glide the shorter side of the dual-sided wand through lashes to lift and define. Use the longer, comb-like side to lengthen and separate each lash. Apply more coats for a bolder look. To remove, rinse with warm water - no makeup remover needed.
Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide). *Organic Ingredients.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
My new Holy Grail
I am so thankful for Ilia and PinchMe in sending me this product. I cannot say enough good things!! I received 2 products - the Limitless Lash Mascara and the Foundation stick. Limitless Mascara: This product was such a pleasant surprise. I was gifted the Limitless Lash Mascara in brown to revie...
Most Helpful Critical Review
Not for me
I was so excited to receive this product from pinch me in exchange for my honest review. So here are My thoughts on this ilia limitless lash mascara. Let's start off with the packaging. It is very nice sleek simple tube with a silky matte feel. It feels of very good quality. The mascara wand doesn't...
2510 results
Un-influenced
I bought this based on a recommendation from an influencer I follow. After reading several raving reviews as well, I decided to give it a try. Sorry, I was not impressed. Absolutely no volume and barely any length on the top lashes. After several chances to like this mascara IMO, not worth the money or the hype. I kept it and used on my bottom lashes so it wasn't a waste of money.
I would buy both of the product again.
I was very please with both of the product.
Glad to have a clean option for lashes.
I like the honey scent this mascara has. I feel better about puttimg a cleaner peodice near my eyes. It most definitely separates and lmgthens. However, it will also moat definitely smudge under the eyes. This is not waterproof at all, so keep im mind that you will havw to clean your undereyes mutiple times throughout the day. It's easy to wash off.
My very favorite!
I tried this mascara and LOVED it. It's more than im used to paying so I decided to try more different ones. I tried several popular brands that cost less but don't compare. I would like to try brown since I've read these reviews but afraid I won't like as I've always wore black and im 77 years old and not big on changes.
Obsessed!
Reviewed at
This product was such a pleasant surprise. I was gifted the Limitless Lash Mascara in brown to review, which is new for me as I've always worn black and never considered trying anything else. The brown though looks striking which I did not expect. It really defines the lashes in a somewhat softer way than black, which is perfect for daytime and for the office. I especially love the wand for the limitless lash mascara, it separates the lashes and lengthens them without clumping or causing residue under the eye which is a constant problem for me. I ended up ordering a second brown version for my handbag, as well as a black since I love the formula. I highly recommend this product!
