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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
Kenra Platinum Thickening Shampoo is a gentle cleanser that increases the diameter of the hair while eliminating build-up and excess oils that can weigh down styles. This shampoo gives the appearance of thick hair by adding body and fullness to styles for weightless lift and dimension.
Benefits
- Increases the diameter of each hair strand
- Removes buildup & excess oils
- Color-safe
Formulated Without
- Sulfates
- Parabens
- Sodium Chloride
Massage and lather into damp hair. Rinse thoroughly. Follow with Kenra Professional Platinum Thickening Conditioner.
Aqua/Water/Eau, Cocamidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Cetrimonium Chloride, Aloe Barbadensis (Aloe) Leaf Juice, Glycol Distearate, Lauramidopropyl Betaine, Sodium Cocoyl Glutamate, Fragrance/Parfum, Polyquaternium-55, Phenoxyethanol, Caprylyl Glycol, Dimethicone PEG-8 Meadowfoamate, Polyquaternium-72, Polyquaternium-7, Citric Acid, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Guar Hydroxypropyltrimonium Chloride, Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Amodimethicone, Trideceth-12, Pyridoxine HCl, Propylene Glycol, Octyldodecanol, Silica, Peg-16 Macadamia Glycerides, Retinyl Palmitate, Tocopheryl Acetate, Nymphaea Cearulea Flower Extract, PEG-40 Hydrogenated Castor Oil, Vitis Vinifera (Grape) Seed Oil, Tocopherol, Glycerin, Alcohol, Sorbic Acid.
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Questions
Ask a QuestionQ&A
Showing 5 out of 25 Questions
- Q
Is this sulfate and paraben free?
- Asked by Petjewelry
- Official Answer By Kenra Professional - Brand EngageThis product is formulated without sulfates, parabens, and sodium chloride.Was this answer helpful to you
- Q
Does it come with the pump?
- Asked by Naomi
- Official Answer By Kenra Professional - Brand EngageOnly the liter size has a pump dispenser.Was this answer helpful to you
- Q
I have fine thin color treated hair. I am looking for the best volume shampoo. Can you please recommend between Kenra Thickening Shampoo or Matrix High Density or maybe another product? Also could you recommend the best mousse for my hair type?
- Asked by Jo
- Official Answer By Kenra Professional - Brand EngageWe recommend using the Kenra Platinum Thickening Shampoo, Conditioner, and Thickening Mousse 12. This collection will provide maximum fullness and is color safe. The Platinum Thickening Shampoo and Conditioner will help to increase the diameter of individual hair strands, providing weightless lift and dimension while removing product buildup and excess oils. Additionally, it delivers high shine and is humidity resistant for up to 24 hours. The Platinum Thickening Mousse 12 is a flexible density plumping mousse that will increase hair density by up to 150%. This product also fights against humidity and provides thermal protection up to 428°F. Was this answer helpful to you
- Q
I had bad experience via volume-thickening sulphate free shampoos: Sulphate free shampoos make hair mote silky, smooth and flowy which means less volume, although volumizing or thickening shampoos are supposed to build up more volume! How do you explaine that to me please? I dont know how should I choose a proper shampoo now!
- Asked by Mojde
- Official Answer By Kenra Professional - Brand EngageThe Platinum Thickening Shampoo and Conditioner will help to increase the diameter of individual hair strands. This product set provides weightless lift and dimension while removing product buildup and excess oils. Additionally, this product set delivers high shine and is humidity resistant for up to 24 hours. Was this answer helpful to you
- Q
Is this safe for permed hair?
- Asked by Amanda
- Official Answer By Kenra Professional - Brand EngageYes, the Platinum Thickening Shampoo and Conditioner are safe to use on permed or chemically treated hair. Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 67Fine Hair
- 44Daily Use
- 13Oily Hair
- 4Thick Hair
- 2Curly Hair
Describe Yourself
- 61Beauty Conscious
- 20Survivalist / Minimalist
- 14Product Junkie
- 3Minimalist
- 2Professional Stylist
Hair Type
- 71Straight Hair
- 34Wavy Hair
- 2Very Curly Hair
Most Helpful Positive Review
Works Great For Thinning Hari
I have thin hair along with thinning hair, my part has grown significantly wider, which is depressing enough in itself. I have tried just about every "thickening" shampoo out there, this one is the best by far for my thining hair. I shampoo to a nice lather, allow it to sit on my hair while I shower...
Most Helpful Critical Review
Makes Hair Feel and Look Thinner
This is one of the worst shampoos I have ever tried. It doesn't really feel like a shampoo when you use it (doesn't lather up like normal shampoos) and it does the complete opposite of what is promises. It left my hair looking thin, stringy, and weighed down. None of my styling held throughout the d...
198 results
Will buy again.
I have fine hair and typically have a difficult time finding a line that gives me volume but I can say this product does just that I purchased the conditioner as well. Love the way it smells. Big fan of this line!
This shampoo works very well for me
Hair Type Wavy Hair
I am in my late 50's, with thinning hair due to menopause. This product will not make your hair grow. It isn't marketed as such. However, it makes my hair appear fuller and I have been using it for a year now.
Made my hair a frizzy mess
Not only did this product NOT thicken my hair, it just made all of my hair frizz, especially on top. I have medium-thin hair, and never have had this issue with other shampoos and conditioners. To test that theory, I tried an entirely new shampoo and conditioner and did not have this issue.
Made a frizzy mess
Not only did this product NOT thicken my hair, it just made all of my hair frizz, especially on top. I have medium-thin hair, and never have had this issue with other shampoos and conditioners. To test that theory, I tried an entirely new shampoo and conditioner and did not have this issue.
Yes u will definitely buy this product again. I
Hair Type Straight Hair
It makes my hair look a lot fuller
