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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Color your hair with confidence with Madison Reed Radiant Hair Color Kit. The award-winning hair color is formulated to deliver multi-dimensional color and 100% gray coverage for salon-gorgeous results at home. Plus, it's ammonia-free, cruelty-free and made with ingredients you can feel good about.
Benefits
- 100% gray coverage.
- Long-lasting, artisan-crafted salon color with beautiful multi-tonal results for all hair types.
- Works in as little as 35 minutes.
- Thick cream color: no drips, no mess, no harsh smell.
- Leaves hair feeling healthy, conditioned & shiny.
- Made from ingredients you can feel good about: keratin, argan oil, and ginseng root extract.
- Cruelty-free: not tested on animals.
- Sustainable packaging.
- Made in Italy.
- For best results, stay within two shades of your natural color.
- When coloring your roots, pair with Madison Reed Color Reviving Gloss to add brilliant shine to your mid-lengths and ends.
- Best paired with Madison Reed Color Protecting Shampoo and Conditioner to nourish and lock in your vibrant color.
- Pro tip: Need help finding your perfect shade? Text your selfie to 34757 to get instantly shade-matched! Message and data rates may apply.
Includes
- Radiant Cream Color (1.7 oz)
- Conditioning Color Activator (2.5 oz)
- Pair of Gloves (2 ct)
- Cap
- Barrier Cream (0.7 oz)
- Cleansing Wipe
- Color Protecting Shampoo and Conditioner (0.5 oz each)
Formulated Without
- Ammonia
- Parabens
- Resorcinol
- PPD
- Phthalates
- Gluten
- SLS
- Titanium Dioxide
A few tips to help you color with total confidence:
Skin Allergy Test - Madison Reed always recommends you do a sensitivity test before coloring your hair. At least 48 hours beforehand, mix 1 part Radiant Cream Color (a small squeeze) with 1.5 parts Conditioning Color Activator (a few drops). Use a cotton swab to apply a quarter-sized amount to a small patch of skin behind your ear or inside your elbow. Keep dry. Wait 48 hours. If there is no sign of change to the area, then you're ready to color. Always consult your physician if you have questions or concerns. If you've had a sensitivity to hair color in the past, you may be more likely to have a reaction.
Please see the instructions included in your Radiant Hair Color kit for the best application to achieve your desired results.
Tips and tricks from the experts - Wear a shirt or smock that buttons or zips up the front to make cleanup easy. Begin with dry, unwashed hair. The day after your last shampoo is best for coloring. Make sure hair is free of styling products as they coat hair and may block the color.
Total Color Processing Time = 35 minutes (or 45 minutes for maximum gray coverage)
Precautions: Everyone is different, and all permanent hair color contains ingredients which can cause an allergic reaction, which in rare cases, can be severe. Therefore, you must follow the precautions listed on the included instructions.
Radiant Cream Color: Water, Cetyl Alcohol, Ethanolamine, Cetearyl Alcohol, Propylene Glycol, Ceteareth-25, Cocamide Mea, Ceteth-2, Polyquaternium-6, Argania Spinosa Kernel Oil, Hydrolyzed Keratin, Panax Ginseng Root Extract, Dimethicone, Ascorbic Acid, Disodium EDTA, Sodium Metabisulfite, Sodium Hydrosulfite, Xanthan Gum, Butylene Glycol, Toluene-2,5-Diamine Sulfate, P-Aminophenol, 4-Chlororesorcinol, 2-Methylresorcinol, 4-Amino-2-Hydroxytoluene, 2-Amino-3-Hydroxypyridine, 1-Naphthol.
Conditioning Color Activator: Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Laureth Sulfate, Propylene Glycol, Dimethicone, Oxyquinoline Sulfate, Pentasodium Pentate, Phosphoric Acid, Tetrasodium EDTA, Etidronic Acid.
Cleansing Wipe: Water, Isopropyl Alcohol, Glycerin, Polysorbate 20, Sodium Cocyl Glutamate, Sodium Lauryl Glutamate, Disodium Cocyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylxexylglycerin, Phenoxyethanol, Fragrance.
Barrier Cream: Water, Mineral Oil, Dimethicone, Glycerin, PVP, PEG-40 Hydrogenated Castor Oil Stearic Acid, Argania Spinosa (Argan) Kernel Oil, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Glyceryl Stearate, PEG-100 Stearate, Disodium EDTA, Ethylhexylglycerin, Sodium Hydroxide, Phenoxythanol, Fragrance.
Color Protecting Shampoo: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Disodium Cocoamphodiacetate, Aloe Barbadensis Leaf Juice, Glycol Distearate, PEG-120 Methyl Glucose Dioleate, Keratin, Hydrolyzed Keratin, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Lupine Seed Extract, Hydrolyzed Rice Protein, Hydrolyzed Quinoa, Glycerin, Panthenol, Cocamidopropyl Hydroxysultaine, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Polyquaternium-10, Sodium Cocoyl Glutamate, Phenoxyethanol, Ethylhexylglycerin, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, Cocamidopropyl Dimethylamine, Butylene Glycol, Benzyl Alcohol, Caprylhydroxamic Acid, Sodium Chloride, Fragrance.
Color Protecting Conditioner: Water, Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Stearyl Alcohol, Polyquaternium-7, Behentrimonium Chloride, Stearalkonium Chloride, Hydrolyzed Lupine Seed Extract, Hydrolyzed Rice Protein, Keratin, Hydrolyzed Keratin, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Jojoba Esters, Panthenol, Beta-Glucan, Glycolic Acid, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Amodimethicone, Trideceth-12, Cetrimonium Chloride, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Centrimonium Bromide, Phenoxyethanol, Ethlyhexylglycerin, Isopropyl Alcohol, Butylene Glycol, Fragrance.
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Questions
Ask a QuestionQ&A
Showing 5 out of 1281 Questions
- Q
Does Ulta carry Madison Reed hair color shades: Palermo Black (3NVV) and Trieste Red (5NRM)?
- Asked by Gab
- Official Answer By Madison Reed - SyndicationHello! Ulta does carry Trieste Red.Was this answer helpful to you
- Q
Hair color kit instead of using all in once , can i use half and half later on? After open the box. If i take half color and activater in bowl and left over unuse color can i use after couple weeks when i need?
- Asked by Naya
- Official Answer By Madison Reed - SyndicationMadison Reed Radiant Cream color kits are created to make at home hair coloring a convenient and seamless experience. We do not suggest mixing in small portions as this may affect end-results. It’s imperative to your results that enough product is used to fully saturate your strands. If you do mix smaller portions, we strongly suggest using a kitchen scale to get accurate measurements. Our mixing ratio is 1 part color to 1.5 parts activator. If your kit contains any of the following shade 9N, the mixing ratio changes to 1 part color to 2 parts activator. It is important to make sure to cap the remaining product separately and air-tight for future uses. Pro-tip! When mixing smaller portions be sure to use non-metallic items to do so.Was this answer helpful to you
- Q
I've turned my hair blonde /an orange brass color using bleach kits next I tired an ash blonde kit and it ended up with some bluish shading and still orange I'm okay with dying a light brown at this point to cancel out the orange/brass tones what would you suggest
- Asked by Help!!
- Official Answer By Madison Reed - SyndicationHello! We suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
Hair color kit and root touch, I do not see on the box expiration date. Do both product does have expiration date? Good for how long?
- Asked by Naya
- Official Answer By Madison Reed - SyndicationThank you for reaching out. Our color kits and root touch up kits are good for 3 years. You can find this on the crimped portion of the color tube or near the barcode on the root touch up kit.Was this answer helpful to you
- Q
8NN and 9NN Do you have colors like this? Also do you have a platinum color for roots or full color I'm trying to get to a color where I don't have to color my gray/ white roots
- Asked by S
- Official Answer By Madison Reed - SyndicationHello! Great question. The formula varies depending on the brand used. To find your best match we suggest taking our color quiz here: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 194Graying Hair
- 111New Look
- 104Touch Ups
- 53Thick Hair
- 50Fine Hair
Commitment To Color
- 257Permanent
- 26Semi-Permanent
- 6Demi-Permanent
- 4Temporary
Describe Yourself
- 152Beauty Conscious
- 58Survivalist / Minimalist
- 49Product Junkie
- 35Minimalist
- 5Professional Stylist
Hair Type
- 36Wavy Hair
- 33Straight Hair
- 14Very Curly Hair
Most Helpful Positive Review
BEAUTIFUL COLOR - But a bit dark
This color could not be more natural looking. I was previously coloring my hair a light brown/ash blonde and wanted to go a medium/light brown copper red. The preview photos of this color are all very different. I was hoping to turn out on the lighter side, but mine came out pretty dark, but it is o...
Most Helpful Critical Review
Never Again
My color quiz matched me with lighter shades of blonde but I opted for this (it was still one of my matches) because it was darker and I am always afraid of going too light at home. According to the swatch online it did not look too far off of my natural color so I didn't think anything would go wro...
2685 results
Perfect match!
This is the first time I've ever used a permanent hair color and I think I picked the perfect match! Everything was easy to understand in a simple process.
Love this
This is not your regular "box" color!! 🖤
Love this
This is not your regular "box" color!! 🖤
Love this
This is not your regular "box" color!! 🖤
Changed my Mind
When I first bought this dye I was thrilled. I have never cared about packaging, but this was special. The two sets of gloves are super helpful as is the cap. I've never used the barrier cream but it's there. It smells decent for hair dye, and the shampoo and conditioner smell amazing. My hair is soft and shiny after application. Why such a low rating? Because after two years of using this more and more frequently I realized this last time that my roots were showing less than a week after dying it. I hadn't even washed it yet other than directly after processing. It didn't even wash out, it WORE OFF in three days. I have curly/wavy hair so I don't brush it, so it didn't brush out. It's just gone. At least an 1/8" of grey root but cider to 1/4" in less than a week without washing it. It is not possible for hair to grow that fast. I used to be able to go 3ish weeks before my roots started to show, 3 days is unacceptable.