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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
Better Not Younger's Silver Lining Butter Masque for grey and white hair is packed with a blend of vitamins & butters to nourish, soften & condition dry, thin hair, while it eliminates yellow-tones for a perfect silver finish.
Benefits
- Better Not Younger's proprietary blend of Mango, Macadamia, Cupuaçu, Murumuru and Avocado nut butters-oils penetrates deep into hair strands to instantly moisturize and repair.
- Quickly makes silver hairs soft and manageable.
- Eliminates brassiness and unwanted yellow-tones for a perfect silver finish.
- Vegan. Cruelty-Free. Safe for color-treated hair.
- For all hair types: straight, wavy or curly.
- Made in the USA.
Key Ingredients
- Plant-Based Butter/Oil Blend: A blend of Mango, Macadamia, Cupuaçu, Murumuru and Avocado butters/oils that melt into hair strands for higher nutrient delivery, helping to soften, nourish and protect hair.
- D&C Violet 2: Reduces yellow tones and brassiness to brighten and boost the vibrancy of hair color.
Formulated Without
- SLS/SLES
- Parabens
- Apply the butter masque in the shower after shampooing in place of regular conditioner, 1-to-3 times a week.
- Rub it between your hands to evenly distribute before running it through hair, concentrating on mid-lengths and ends.
- Leave in for 1-to-2 minutes. Rinse well.
Pro tip: Scoop out a finger-size amount for normal to oily hair or shorter hair. Use a bit more for dry, damaged or longer hair.
Aqua (Deionized Water), Behentrimonium Methosulfate, Helianthus Annuus (Sunflower) Seed Oil, Glycerin, Cetearyl Alcohol, Amodimethicone, Trideceth-12, Cetrimonium Chloride, Cetyl Esters, Dimethicone, Mangifera Indica (Mango) Butter, Argania Spinosa (Argan) Oil, Carthamus Tinctorius (Safflower) Oil, Serenoa Serrulata (Saw Palmetto) Extract, Salvia Officinalis (Sage) Extract, Macadamia Ternifolia Seed Butter, Cupuaçu Butter, Biotin, DL-Panthenol, Persea Gratissima (Avocado) Butter, Limnanthes Alba (Meadowfoam) Seed Oil, Caffeine, Tocopheryl Acetate (Vitamin E), Folic Acid, Niacinamide, Articum Lappa (Burdock) Root Extract, Betula Alba (Birch) Extract, Coffea Arabica (Green Coffee) Extract, Astrocaryum Murumuru, Seed Butter, Parfum (Fragrance), Phenoxyethanol, Ethylhexylglycerin, D&C Violet 2.
*Ingredient list may vary. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
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Questions
Ask a QuestionQ&A
Showing 4 out of 4 Questions
- Q
Does this contain "proteins"? Sometimes my hair gets "protein overload" and right now i need a product without protein.
- Asked by Carol
- Official Answer By Better Not Younger - Brand EngageMany of BNY products do contain proteins that are beneficial to the hair structure, like the wheat protein in our Superpower Serum. But our Scalp Cleanser, Hair Redemption Butter, Silver Lining Purple Butter, Lift Me Up Hair Thickener and No Remorse are products that DO NOT contain proteins.Was this answer helpful to you
- Q
What does the masque smell like?
- Asked by Nicole
- Official Answer By Better Not Younger - Brand EngageThis is one of the signature scents that BNY has developed specifically with a fragrance house. It is sophisticated and fresh with light citrus & wood notes. It will linger in your hair but not in a strong way. However, fragrance is a very personal choice so it would be best if you try it. The fragrance is a blend of synthetic and natural ingredients including lemon oil, orange oil, and spearmint oil. We hope you like it!Was this answer helpful to you
- Q
Can it be used on blonde hair? Could it turn my hair silver/grey? I wouldn't want that, I just want to get rid of the brass.
- Asked by Emilia
- Official Answer By Better Not Younger - Brand EngageRegarding our purple products, they are designed for cool blonde, platinum, and grey hair tones. We recommend alternating our Silver Lining Purple Shampoo with your regular shampoo and use it once or twice a week. Daily use will not harm your hair, but over time you might see your hair darker if you use it too often. Regarding our Silver Lining Purple Butter Masque, it will not deposit color on the hair if is used as suggested. This thick, smooth, enhancing butter masque that quickly makes your silver hair soft and manageable. It nourishes, softens and condition coarse, brittle hair; eliminates unwanted yellow-tones for a perfect silver finish. Its lavender optics and unique blend of five plant-based butters neutralize yellowing and brassiness while ultra-conditioning, strengthening, and softening. Individual results vary and are dependent on how porous and brassy your hair currently is.Was this answer helpful to you
- Q
Can you use the purple mask along with the purple shampoo
- Asked by Bcockey
- Official Answer By Better Not Younger - Brand EngageYes! Sure you can pair them! We recommend alternating our purple shampoo with your regular shampoo and use it once or twice a week. Daily use will not harm your hair, but over time you might see your hair a little darker darker if you use it too often.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
- 3Straight Hair
- 3Wavy Hair
Most Helpful Positive Review
favorite mask
I have fine, thinning, fragile long silver hair. I think it's important to explain my hair type when I leave a review because it matters when looking for the right products. I have spent a fortune to make my hair look good & this brand is hands down my favorite. I have tried so many masks: Moroccan...
Most Helpful Critical Review
Great Efficacy, overwhelming fragrance
In attempting to purchase clean products, I love that this mask does not contain "no no" ingredients. After usage, my gray hair has less fly aways and is very soft to the touch. The mask fragrance however, is stifling. It is so strong that people have commented on "my perfume" from across a large ba...
10 results
Works well, but strong scent
I am in my 60s and I have some highlights to brighten up my graying hair. This mask makes my hair very soft, enhances shine and keeps my highlights looking nice. However, I find the scent very overwhelming. I like the smell, but it is very strong and lingers until I wash my hair again. I will use this up because it works, but probably would not purchase again.
favorite mask
I have fine, thinning, fragile long silver hair. I think it's important to explain my hair type when I leave a review because it matters when looking for the right products. I have spent a fortune to make my hair look good & this brand is hands down my favorite. I have tried so many masks: Moroccan oil, ouai, eva NYC, amika soulfood, Luseta biotin, Luseta keratin, Bondi boost miracle, r+co television, matrix food for soft, pureology color fanatic, kerastase chronologiste, briogeo avocado kiwi, hairitage purple, Kristen ess, L'Oreal protein recharge & more. out of all those products, this purple mask is the best for my hair type. it makes my hair so soft, with less frizz, shiny & just better. I personally love the fresh, clean scent. there are not many products on the market that cater to silver hair but this one is an absolute win in my book. a little expensive, but if a product works, I can live with the price.
Returned
Hair Type Wavy Hair
Made my hair sticky and hard to manage after drying.
Great product
Hair Type Wavy Hair
Verified Buyer
Love the thick consistency of this product, which allows it to stay in place without running down your face. It also softens my course grey hair.
Love everything about it
Hair Type Straight Hair
I'm in my 40s and my hair is 60-70% grey. I wanted to make sure the grey stayed silvery and that my hair stayed soft and shiny. This does the trick! Even during summer with pool and sun, my hair looks and feels great. Smells great too.