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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
RMS Beauty's Straight Line Kohl Eye Pencil is a classic kohl eye pencil that lines eyes with rich, creamy color in just one swipe. Also included is a custom RMS beauty sharpener to keep things precise.
Benefits
- Rich, creamy color
- Ophthalmologist tested
- Nourishing, smooth application
- Features a sponge tip on one end to blend & smudge
- Included is a custom RMS beauty sharpener to keep things precise
- Formulated without gluten, parabens, sulfates & phthalates
Key Ingredients
- Meadowfoam seed oil: A naturally antioxidant-rich & plush emollient that conditions and softens skin creating the perfect base for makeup application
- Mango seed oil: Extracted from the pit of a mango, mango seed oil is an excellent moisturizer that is rich in natural fats & antioxidants to help hydrate dry skin
- Organic Jojoba oil: Rich in antioxidants, it mimics skin tone & texture to allow for easy absorption of nourishing skin benefits, while creating a protective barrier from environmental stressors
Research Results
- 100% agree, straight line kohl eye pencil glides on smoothly, creates a precise line, blends easily & is easy to apply, is richly pigmented, has dramatic color payoff, and creates defined eyes*
- 96% agree it has a creamy texture*
- 93% would recommend this product*
- 87% agree it lasts for 8 hours*
- *Results observed in a 30 day consumer study on 30 individuals
Draw precise lines to define the eye. Smudge for a smokey effect. Sharpen as needed to keep the tip pointed.
HD Black: Hydrogenated Jojoba Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Caprylic/Capric Triglyceride, Mica, Mangifera Indica (Mango) Seed Oil, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de candelilla, Silica, Glyceryl Caprylate, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, *Simmondsia Chinensis (Jojoba) Seed Oil, Tocopherol (non-GMO), Helianthus Annuus (Sunflower) Seed Oil, Ascorbyl Palmitate, Iron Oxides (CI 77491, CI 77492, CI 77499).
*Organic
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Great pencil
I'm really enjoying the bronze pencil. It has just the right amount of pigment and metallic sparkle for a more softly defined eye. It's soft to apply but stays on nicely and is easy to smudge in for a more lived-in look (it even comes with a smudger on one end). Lastly, this product doesn't irritate...
Most Helpful Critical Review
I absolutely love rms in
I absolutely love rms in ghe casd of this pencil, it is soft and goes on well but doesn't stay in place. It melts and smears (not so sexy smudge) i lovd hos if looks upon application but wish it would stay in place.
456 results
Great pencil includes sharpener
Reviewed at
Great consistency eye pencil. Glads on with great coverage. Blends easily. Live that it comes with sponge tip for blending and also a sharpener! Only slight complaint is wish the sponge tip was a little softer.
Perfect
Reviewed at
I am fair and had stopped wearing eyeliner, but wanted to experiment with subtle new tricks to "open" my eye a bit. I bought both the purple and the bronze shades. These are wonderful, just the subtle smokey and warm looks I was going for. Blends JUST right with the attached blender. Very creamy going on.
Bronze me!
Reviewed at
This is so easy to apply your color. I'm not skilled at doing so but this pencil is the easiest to apply subtle or heavy. The bronze color is beautiful but I wish you offered a gray-blue. Thanks Rose Marie, Marilyn
Love the color and ease
Reviewed at
Love the color and ease of application. Goes on and stays put.
Good enough
Reviewed at
Easy to apply. Doesn't last as long as I'd like, but long enough. Doesn't irritate my sensitive eye skin. I wish it came in a nice dark chocolate brown as the black is a bit harsh for me, but I still like it.
