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Benefit Cosmetics They're Real! Magnet Extreme Lengthening Mascara #1
Benefit Cosmetics They're Real! Magnet Extreme Lengthening Mascara #1

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Benefit Cosmetics They're Real! Magnet Extreme Lengthening Mascara

Item 2565347

$29.00
Color:Supercharged Black They're Real! Magnet Extreme Lengthening Mascara Supercharged Black
Size:0.32 oz

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Summary

Conscious Beauty at Ulta Beauty™

  • Clean Ingredients
  • Sustainable Packaging Brand

Extreme length with a magnetic force! Benefit's They're Real! Magnet is a 36-hour extreme lengthening & lifting mascara powered by magnetic technology to deliver 40% longer lashes!

Details

Benefits

  • 36-hour extreme lengthening* mascara
  • Flexible, lightweight & builds easily
  • Won't smudge or flake
  • *Instrumental test on 21 women

Features

  • Builds 40% longer lashes**
  • 93% said it was extremely lengthening***
  • 95% said it lifts & lengthens lashes up & out***
  • 93% said it gives lashes fullness AND length**
  • **Than bare lashes - Instrumental test on 21 women
  • ***Self-evaluation by 110 women after 1 week

How To Use

Gently wiggle the wand from base of lashes to tips, layering to build extreme length & powerful lift.

Allow a few seconds of drying time between coats to build the most extreme lash drama!

Beauty Tip: Accentuate the extreme length by defining your eyes with Roller Liner Waterproof Liquid Eyeliner (sold separately). Draw a thin line along your lashes for a naturally polished look or wing it out for a sultry cat eye effect.

Ingredients

Aqua (Water), Cera Alba (Beeswax), Paraffin, Polybutene, Vp/Eicosene Copolymer, Glyceryl Stearate, Acrylates Copolymer, Copernicia Cerifera (Carnauba) Wax, Steareth-21, Palmitic Acid, Pvp, Stearic Acid, Silica, Pentylene Glycol, Phenoxyethanol, Steareth-2, Aminomethyl Propanediol, Caprylyl Glycol, Panthenol, Hydroxyethylcellulose, Aluminum Hydroxide, Tocopheryl Acetate, Disodium Phosphate, Sodium Phosphate, Polysorbate 60. [+/-: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide).

Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Free gift with purchase

1/2
Benefit Cosmetics Free BadGal Bounce Volumizing Mascara mini with $35 brand purchase Free BadGal Bounce Volumizing Mascara mini with $35 brand purchase

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Free Badgal Bounce mascara with $35 Benefit Cosmetics purchase (valid thru 5/11/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)

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Q&A

Showing 1 out of 1 Questions
Q
Is it waterproof? Or smudge proof? Want to make sure it doesnt run underneath the eyes or smudge on eyelid.
Asked by Nelly
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our They're Real! mascara is not waterproof. Our long-wearing formula won't smudge or dry out.Was this answer helpful to you

Review Snapshot

by PowerReviews

6334 ReviewsWrite a Review
Ratings Distribution
Pros
9Lengthening
4None
4Easy to remove
3Length
3Lengthens
Cons
5Clumpy
3None
3Smudges
2Clumpy
2Transfers
Best Uses
2Everyday
1Every day and night
1Fuller lashes
1Natural looking eye makeup
1Everyday use & when you want a natural dramatic
Describe Yourself
2Working mom
1I love makeup
1MODERN
1The brush does a great job with separation
1I am a middle aged women.
Most Helpful Positive Review
The Mascara of the Future

Benefit They're Real! Magnet Extreme Lengthening Mascara is different than any other mascara out there. It has a magnetically charged core in the brush, and the ingredients in the formula are attracted to the brush. This is science, people. The opening is smaller than it needs to be so that the brus...

Versus
Most Helpful Critical Review
Clumpy and flakey, hard to remove

Mascara is such a subjective product; different people have different lashes and lids and desire different effects. For that reason, I can't outright pan this mascara, but I was really disappointed that the formula didn't give me the results I look for. I have dark, straight lashes of varying leng...

1071 results

Flakes Immediately

Submitted 8 days ago

By Annie

From Bakersfield, CA

Let me start by saying, I LOVE Benefit's other mascaras, in particular They're Real and Fan Fest. But this formula flaked IMMEDIATELY. I didn't even walk out the door and it was flaking.

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
Horrible Raccoon Eyes

Submitted 11 days ago

By Tabby

From Ohio

This mascara did nothing for my lashes and on top of that left me looking like a raccoon before lunch.

Was this review helpful to you?
I wanted to love it…

Submitted 29 days ago

By Larsgr

From Shreveport, La

I really wanted this ti be my mascara for a long time but i can't deal with the smudging under the eye. I'm not talking jusy a few flakes but full on raccoon!! Just not for me

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LOVE THIS MASCARA

Submitted 1 month ago

By Jo-Ann

From Massachusetts

I love the regular mascara for years I have used it.. This one is Great!!! Goes on easy doesn't clump I will be buying this one from now on,

Bottom Line Yes, I would recommend to a friend

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Great Mascara!

Submitted 2 months ago

By Veronica

From Texas

Clean mascara no eye irritation. Mask lashes long love it

Bottom Line Yes, I would recommend to a friend

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